How does Mlytics leverage the AWS Marketplace for growth?

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Mlytics is strategically utilizing the AWS Marketplace as a pivotal channel to expand its global reach and accelerate growth. By listing its product offerings on this platform, Mlytics gains direct access to AWS' extensive global customer base. This integration allows for a symbiotic expansion, where Mlytics can leverage the AWS infrastructure and its established market presence to introduce its solutions to a broader audience.

The company's commitment to this strategy was further underscored at the 2022 AWS Partner Summit in Taiwan. During this event, Mlytics announced its intention to showcase both its proprietary solutions and those developed in conjunction with AWS infrastructure, all available through the AWS Marketplace. This showcases a clear intent to capitalize on the marketplace's distribution capabilities to drive adoption of its advanced monitoring tools, such as "Hubble," and its core multi-CDN service orchestration.

The AWS Marketplace serves as a critical conduit for Mlytics to tap into a worldwide market. Since joining the AWS Global Independent Software Developer Acceleration Program in 2021, Mlytics has cultivated relationships with over 29 international clients, many of whom were identified through the AWS community. The listing of Mlytics' products on the AWS Marketplace directly facilitates further growth by making its technological solutions readily accessible to a vast network of potential users already operating within the AWS ecosystem. This strategic alignment with AWS's global infrastructure and customer network is fundamental to Mlytics' expansion objectives.

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How does Mlytics leverage the AWS Marketplace for growth?

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